2018 has been an exciting year on the marketing front. Well documented is the rush we all had in May to complete our compliance with GDPR but other things were happening under the radar that some businesses may have missed. So, what is going to spill over into 2019? Legislation If you think [...]
I wish I had a £ for every time we hear that! Let me start-up by saying, we are not Web Developers, but we work with some great ones. We are only interested in your website from a marketing perspective, and let's face it, it is one of your most powerful tools – OR [...]
Before you start reading this I want to say loud and clear ‘I AM NO EXPERT ON THE NEW General Data Protection Regulation’! So, having said that, I am now going to point you to a REAL expert on this subject – UK's Information Commissioner, Elizabeth Denham. In this country you don’t get [...]
This year is a migration year for Taunton Deane Business Awards, from us at White Knight Marketing to its new home – Taunton Chamber of Commerce. In its first two years the awards almost doubled in size, going from 6 to 10 categories, last year the evening awards ceremony, sold out in just three [...]
Search Engine Optimisation (SEO) is changing yet again. Just when we think we have it nailed and we have all learned the mantra "content is king" it’s time to rethink it! Content is still hugely important but it’s not the only thing needed now. With the forthcoming advent of another Mobilegeddon on the [...]
The marketing world is running to keep up with the changes in consumer behaviour, with big search engines like Google and Bing fuelling expectations. And just in case you hadn’t heard, Bing has jumped back on the ‘VERY IMPORTANT’ list again as it is now powering Siri and Edge voice searches - predicted [...]
I always like to share snippets of useful information if I can, and today I came across something that has slipped under many a radar when it comes to SEO.
The organisers of the new Taunton Deane Business Awards have announced that they will be welcoming a very special guest, Deborah Meaden at the Awards ceremony on June 16th. Pam Knight, Director of White Knight Marketing and one of the organisers said, "We are delighted that Deborah Meaden has kindly agreed to present the Commendation Award at [...]
Collaborative working is not only very rewarding from my own personal perspective, but I have been amazed at some of the results we have achieved for the companies that have taken part in the training and workshops...