Every now and then we get asked to produce an Explainer Video in a Whiteboard style. These videos are great at getting messages over in a very engaging way - who can resist waiting to find out what comes next?
YES and NO is my usual response and here is why ... Ask yourself one question – “what isn't digital today?” In truth most marketing today is digitally produced, including the roadside posters that rotate messages in front of you at traffic lights, bus shelter sides as you pass, all newspapers are [...]
Readers of our blog and social media will know that we have been warning people for the past year that this is about to happen, and yesterday we had plenty of evidence in our inbox from Google notifications that the day had arrived! From now on your WEBSITE RANKING WILL BE DECIDED ON HOW [...]
Before you start reading this I want to say loud and clear ‘I AM NO EXPERT ON THE NEW General Data Protection Regulation’! So, having said that, I am now going to point you to a REAL expert on this subject – UK's Information Commissioner, Elizabeth Denham. In this country you don’t get [...]
Why would you enter the Taunton Deane Business Awards? It’s a question we get asked occasionally, and a good one if you have never considered what winning an award may do for your company profile, morale and reputation. We asked one of the winners from last year, why they did it and what they got [...]
Search Engine Optimisation (SEO) is changing yet again. Just when we think we have it nailed and we have all learned the mantra "content is king" it’s time to rethink it! Content is still hugely important but it’s not the only thing needed now. With the forthcoming advent of another Mobilegeddon on the [...]
Mobilegeddon 2018 style promises to be another shake up year for your website. Two years ago, a lot of websites weren't even visible on our phones and tablets and Google took the decision to force reluctant businesses to make their sites compliant. The price of resistance was to find your company site virtually [...]
Security warnings will frighten off visitors! As from last month those who have upgraded to Chrome (Version 62) will see signs for 'NOT SECURE' when users enter text in any form on an HTTP page, even contact forms. This is not a new threat, Google have given fair warning of this impending change. Any [...]